Khairul Anuar Safiullah has over 17 years’ experience in Banking, specializing in SME & Commercial Banking where he markets banking products, analyses creditworthiness, proposes loans facilities, as well as manage relationships with customers to drive utilization and drive profitability. Khairul is also well experienced in Islamic Banking, and is involved in training of Islamic Banking Products, Training Needs Analysis, Training Content Development and Delivery as well as Product Management. Khairul is also heavily involved in delivering eUsahawan Trainings in collaboration with Malaysian Digital Economic Corporation where he has trained over 1000 participants.
His qualifications are as follows:
Khairul is a specialist in Credit Sales and Marketing where he has gained valuable know how in selling skills, managing customer relationships, effective writing and communication skills, handling difficult customers and negotiation skills. These were translated to successful portfolio management to drive profitability and value add to the customer experience.
With an Islamic Bank, Khairul was tasked to grow the Islamic assets in comparison to Total Assets of the Bank utilizing sales force whose KPI did not stress growth on Islamic Assets. He developed an Engagement Unit capable of delivering high impact trainings to develop proper understanding on Islamic Banking Principles via a proper Training Needs Analysis, developed contents and materials for training and delivered the trainings nationwide to enhance acceptance of Islamic Banking Products by the sales force. This required selling to stakeholders to obtain buy in of the programme and providing feedback to Product Management for product enhancement purposes. To further aid acceptance, a proper feedback platform was developed to manage and address queries, issues raised and audit findings.
Under the eUsahawan banner, Khairul has trained over 1000 participants nationwide. This has further developed his skills in training delivery as well as managing training events, dealing with respective NGOs, Governmental Special Vehicles and Government appointed bodies in developing an online marketing community capable of generating sustainable income.
Khairul is able to conduct trainings in Bahasa Malaysia and English effectively. His key value, driven by passion has enabled delivery of high impact, fun filled, exciting trainings to ensure high take home rates and understanding for the participants.
Seri Pacific Hotel
Jalan Putra,
50350 Kuala Lumpur,
Phone : 03 4042 5555
Fax : 03 4043 8717
Juliany,
03 2283 6109
juliany@ipa.com.my
Phoebe,
03 2283 6100
phoebe@ipa.com.my
FOR CUSTOMISED IN-HOUSE TRAINING
Jane,
03 2283 6101
Jane@ipa.com.my
ADDRESS
A-28-5, 28th Floor, Menara UOA Bangsar,
No.5, Jalan Bangsar Utama 1,
59000 Kuala Lumpur
www.ipa.com.my
FOCUSING ON |
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OBJECTIVE |
Middle management are the crucial links between top management and the workforce on the ground. They are also the future top management who will set the direction of an organization going forward. Hence, Middle Management should be equipped and groomed with these essential skills and be as competent as possible to effectively carry out their daily duties as well as be prepared to lead the organization in the future.
This course introduces the core skills needed by a manager to lead, manage, motivate and build a cohesive and results oriented team resulting in improved bottom line, lower employee turnover and an improved work culture. |
WHO SHOULD ATTEND? |
Executives, Supervisors, Junior Managers and Experienced Managers who are interested in developing or enhancing leadership essential core skills to foster better teams and teamwork with aims in reducing turnover and improve team performance. |
METHODOLOGY |
The course is delivered via interactive lectures, videos, songs, discussions, role plays and games to ensure a fully experiential learning. |
AFTER ATTENDING THIS COURSE YOU WILL RETURN TO YOUR JOB… |
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