SHARON LEE
SENIOR TRAINER & COACH
HRDF CERTIFIED
Sharon Lee is passionate about Marketing, Branding, Product Innovation, Corporate Strategy and Design Thinking and has been a practitioner for the past 30 years. Since the COVID pandemic, she has been involved in coaching entrepreneurs and businesses who are looking to start-up or to rise above their competition. Sharon’s experience in the business environment, Design Thinking and academics puts her in the strong position to see through challenges businesses face, help her participants arrive at the solution and support them in implementing the plans.
Sharon is a successful business builder, putting several international brands to No. 1 position in Malaysia, created new products, constructed brand DNAs, in the Fast Moving Consumer Goods and Over-The-Counter industries.
Sharon has taken her commercial wisdom further by applying her commercial interest into creating an online business for herself. This is her current pet project which she aims to launch in 2021.
“I am on a journey of entrepreneurship to experience what SMEs go through so that I may be a better trainer and business coach.”
Sharon’s professional and academic background means her participants leave her courses with enthusiasm, empowered with ideas and processes they can bring to the office for implementation.
Webinar Classroom Training
Juliany,
03 2283 6109
juliany@ipa.com.my
Phoebe,
03 2283 6100
phoebe@ipa.com.my
FOR CUSTOMISED IN-HOUSE TRAINING
Jane,
03 2283 6101
Jane@ipa.com.my
ADDRESS
A-28-5, 28th Floor, Menara UOA Bangsar,
No.5, Jalan Bangsar Utama 1,
59000 Kuala Lumpur
www.ipa.com.my
FOCUSING ON |
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OBJECTIVES |
Every entrepreneur and marketing practitioner needs to start off with an actionable marketing plan!
Learn how to develop a marketing plan that is practical. This course provides an easy to follow step-by-step approach to building a marketing plan that makes sense.
Templates and techniques will be shared and practiced-on to deliver an actionable, practical and useful marketing plan… one that is not grudgingly completed and left on the shelf or in the drawer until the following year.
This is a highly practical course, beyond textbook theories. |
HERE ARE SOME RECENT TESTIMONIALS FROM HER TRAINING PARTICIPANTS: |
“Powerful and intensive training in a friendly atmosphere, with respect for participant’s learning process”. Marketing Manager
“Understanding of what it takes to make it work. The entire structure of the programme was clear, from beginning to end.” Business Development Director
“Sharon provided good examples with materials and appropriate explanation. A very well-structured course.” Marketing Director
“Simple but effective.” HR Manager
“What I like most about the course is now I have enhanced confidence during a presentation.” Environment Engineer |
AFTER ATTENDING THIS COURSE YOU WILL RETURN TO YOUR JOB… |
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WHO SHOULD ATTEND |
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METHODOLOGY |
The course is highly interactive. The aim of this course is to have the participants put the knowledge that they have acquired during the course into practice.
The training methodology uses a complete learning system with well-defined objectives that are achieved through: lectures, case studies, discussion sessions and group exercises. |
WHAT YOU WILL LEARN | |||||||||||||||||||||||||||||||||
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