AI-Driven Marketing Excellence: Mastering ChatGPT and MidJourney for Branding, Sales and SEO Success

21-22 Aug, 2023, Pullman Kuala Lumpur Bangsar

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Yathavan Nadarajan is a highly skilled and experienced social media strategist and digital marketing professional. He holds a BSc (Hons) in Software Engineering and has been working in the industry for over 15 years.

 

In addition to running his own digital marketing agency, Ommtech Digital Marketing Academy, Yathavan is also an HRDCorp certified trainer and has conducted numerous social media marketing training courses and workshops for small and medium businesses. He is a sought-after speaker and is known for his ability to help brands develop effective digital marketing strategies and campaigns.

 

Training Modules conducted by Yathav:

  • Facebook & Instagram Marketing Mastery
  • Social Media Marketing
  • LinkedIn for Business
  • Social Media Recruitment Strategies
  • Digital Marketing Training
  • Digital Analytics
  • Digital Analytics 101: Essential Skills for Data-Driven Decision Making
  • The Ultimate Guide to Copywriting: Craft Compelling Messages that Convert
  • Transform Your Business with Cutting-Edge Digital Branding Techniques

Training Experience

  • 15 years in Digital Marketing

Venue Details

Pullman Kuala Lumpur Bangsar
No 1 Jalan Pantai Jaya, Tower 3, 59200 KUALA LUMPUR,
Phone : 0 3-2298 1888
Fax : 0 3-2298 1999

https://all.accor.com/hotel/7962/index.en.shtml

Contact us

Juliany,
03 2283 6109
juliany@ipa.com.my

Phoebe,
03 2283 6100
phoebe@ipa.com.my 

FOR CUSTOMISED IN-HOUSE TRAINING
Jane,
03 2283 6101
Jane@ipa.com.my

ADDRESS 
A-28-5, 28th Floor, Menara UOA Bangsar, 
No.5, Jalan Bangsar Utama 1, 
59000 Kuala Lumpur
www.ipa.com.my

FOCUSING ON
  • Module 1: Introduction to AI-Driven Marketing
  • Module 2: Branding and Marketing with ChatGPT
  • Module 3: Sales and Web Crawling with ChatGPT
  • Module 4: Customer Engagement and Email
  • Marketing Campaigns with ChatGPT
  • Module 5: Effective Prompt Design with ChatGP
  • Module 6: Persuasive Sales Copy and Sales Funnel Creation with ChatGPT
  • Module 7: Introduction to MidJourney
  • Module 8: Image Prompt Design and Editing with MidJourney
  • Module 9: Integration of ChatGPT and MidJourney for Comprehensive Marketing Strategies
OBJECTIVES

Are you ready to revolutionize your marketing strategies and gain an edge in today’s competitive landscape? Our 2-day training course on AI-driven marketing mastery is designed for marketing professionals and business owners who want to harness the full potential of OpenAI’s ChatGPT and MidJourney.

Discover how to leverage ChatGPT for branding, marketing, sales, web crawling, SEO optimization, customer engagement, and email marketing campaigns. Master the art of crafting effective prompts, writing persuasive sales copy, and designing optimized sales funnels that convert leads into loyal customers.

Immerse yourself in the world of MidJourney, the ground-breaking AI that generates high-quality images and visuals from textual prompts. Explore advanced techniques for crafting effective image prompts and learn how to edit and manipulate visuals for powerful marketing content that resonates with your target audience.

Our comprehensive, hands-on training will empower you with the knowledge and skills needed to elevate your marketing strategies and drive business growth. With expert guidance and collaborative learning, you’ll gain practical insights into the future of marketing with AI-driven technology.

AFTER ATTENDING THIS COURSE YOU WILL RETURN TO YOUR JOB…
  1. Developing a deep understanding of how to leverage ChatGPT and MidJourney for Effective Branding, Marketing, and Sales Strategies.
  2. Mastering the art of crafting effective prompts and persuasive sales copy using AI technology and learning advanced techniques for SEO optimization and web crawling with ChatGPT.
  3. Enhancing customer engagement with personalized content and AI-driven email marketing campaigns and optimize sales funnels with AI-generated content for better conversion rates.
  4. Learning how to use MidJourney to create high-quality images and visuals that resonate with your target audience.
  5. Integrating ChatGPT and MidJourney for comprehensive marketing strategies.
  6. Staying ahead of the competition by adopting cutting-edge AI technology for your business and marketing needs and gain practical insights into the future of marketing with AI-driven technology.
WHO SHOULD ATTEND
  • Entrepreneurs and Business Owners
  • Digital Marketers and Content Creators
  • Social Media Managers and Strategists
  • E-Commerce Professionals
  • Marketing Executives
METHODOLOGY
  • Interactive Lectures
  • Hands-on Activities
  • Collaborative Learning
  • Expert Guidance
Day 1
9:00

MODULE 1: INTRODUCTION TO AI-DRIVEN MARKETING

  • Overview of AI technology in marketing and business growth
  • The role of ChatGPT and MidJourney in marketing strategies

Learning Outcome: Understand the significance of AI-driven marketing and the applications of ChatGPT and MidJourney.


10.45

MODULE 2: BRANDING AND MARKETING WITH CHATGPT

  • Creating brand stories and effective marketing content
  • Boosting your social media presence with ChatGPT

Learning Outcome: Learn to leverage ChatGPT to create effective branding and marketing strategies.

 

12.00

MODULE 3: SALES AND WEB CRAWLING WITH CHATGPT

  • Generating leads and driving sales using ChatGPT
  • Advanced techniques for web crawling and SEO optimization with ChatGPT

Learning Outcome: Master the art of using ChatGPT for sales and web crawling.

 

1:00 Lunch
2:00

MODULE 4: CUSTOMER ENGAGEMENT AND EMAIL MARKETING CAMPAIGNS WITH CHATGPT

  • Crafting personalized content with ChatGPT for increased customer engagement
  • Executing AI-driven email marketing campaigns with ChatGPT

Learning Outcome: Understand how to use ChatGPT to enhance customer engagement and execute email marketing campaigns.

 

3:45

MODULE 5: EFFECTIVE PROMPT DESIGN WITH CHATGPT

  • Basics of prompt design and engineering
  • Advanced techniques for crafting effective prompts with ChatGPT

Learning Outcome: Learn to create effective prompts that produce high-quality results with ChatGPT.

 

5:00 End of Day 1
Day 2
9:00

MODULE 6: PERSUASIVE SALES COPY AND SALES FUNNEL CREATION WITH CHATGPT

  • Writing persuasive sales copy with ChatGPT
  • Designing optimized sales funnels with ChatGPT-generated content

Learning Outcome: Develop the skills needed to create persuasive sales copy and optimized sales funnels with ChatGPT.


10.45

MODULE 7: INTRODUCTION TO MIDJOURNEY

  • Overview of MidJourney and its capabilities
  • Differences between MidJourney and other image generation tools

Learning Outcome: Understand the capabilities of MidJourney and its relevance in marketing.

 

1:00 Lunch
2:00

MODULE 8: IMAGE PROMPT DESIGN AND EDITING WITH MIDJOURNEY

  • Effective image prompt design with MidJourney
  • Advanced image editing techniques with MidJourney

Learning Outcome: Develop expertise in crafting effective image prompts and editing visuals with MidJourney.

 

3:45

MODULE 9: INTEGRATION OF CHATGPT AND MIDJOURNEY FOR COMPREHENSIVE MARKETING STRATEGIES 

  • Combining ChatGPT and MidJourney for multi-channel marketing campaigns
  • Strategies for creating impactful content using ChatGPT and MidJourney  

Learning Outcome: Learn to effectively integrate ChatGPT and MidJourney for comprehensive marketing strategies.

 

5:00 End of Course