• Module 1: Foundations of Social Media Marketing
  
• Module 2: Facebook Marketing Strategies
  
• Module 3: Instagram Marketing Excellence
  
• Module 4: TikTok Marketing Essentials
  
• Module 5: LinkedIn Marketing Mastery
  
• Module 6: Content Creation with ChatGPT
  
• Module 7: AI-Powered Photo Editing
  
• Module 8: AI-Powered Video Editing

This comprehensive 2-day training course is designed to equip participants with the essential skills, strategies, and tools needed to master the evolving world of social media marketing and AI-driven content creation.

Participants will gain in-depth knowledge of marketing across major platforms including Facebook, Instagram, TikTok, and LinkedIn, while also learning to harness the power of AI tools like ChatGPT for content development, photo editing, and video production.

Through a blend of practical sessions, strategic insights, and real-world case studies, attendees will be empowered to boost brand visibility, drive engagement, generate high-quality leads, and optimize marketing ROI across digital channels.

1. Boosting your brand’s online visibility by strategically leveraging various social
   media platforms, expanding your audience
   reach, and strengthening brand recognition.
2. Building and nurturing meaningful audience connections through targeted social media strategies that drive consistent engagement
   and foster lasting relationships.
3. Expanding your business globally by utilizing social media’s full potential to tap into new markets
   and engage audiences beyond traditional
   geographical boundaries.
4. Unlocking high-quality lead generation opportunities by applying advanced social
   media techniques to attract, capture, and
   convert leads aligned with your business goals.
5. Driving innovative collaborations by connecting with like-minded businesses and influencers in
   the digital space, propelling your brand toward
   new growth and visibility.
6. Enhancing marketing effectiveness and ROI by mastering data-driven approaches to
   optimize campaign performance and execute
   cost-efficient marketing strategies.

• Marketing Managers and Executives looking to sharpen their digital marketing strategies and expand their brand’s online presence.
  
• Digital Marketing Specialists seeking to elevate
  their social media, content creation, and advertising expertise.
  
• Social Media Managers responsible for managing, growing, and optimizing brand visibility across
  multiple platforms.
  
• E-Commerce Managers and Entrepreneurs aiming to drive traffic, engagement, and sales through
  targeted social media campaigns.
  
• Business Professionals who want to leverage social media marketing, AI tools, and content creation techniques to achieve strategic business growth.
  

• Quizzes. For long, complicated training,
  stop periodically to administer brief quizzes on information presented to that point. Begin sessions with a pre-quiz and let participants know there will also be a follow-up quiz. Trainees will stay engaged in order to improve their pre-quiz scores on the final quiz. Further this will motivate participants by offering awards to the highest scorers or
  the most improved scores.
• Small group discussions. Break the participants down into small groups and give them case studies or work situations to discuss or solve. This is a good way for knowledgeable veteran employees
  to pass on their experience to newer employees.
• Case studies. Adults tend to bring a problem- oriented way of thinking to workplace training.
  Case studies are an excellent way to capitalize
  on this type of adult learning. By analysing real job- related situations, employees can learn how
  to handle similar situations. They can also see how various elements of a job work together to create problems as well as solutions.
• Active summaries. Create small groups and have them choose a leader. Ask them to summarize the lecture’s major points and have each team leader present the summaries to the class. Read aloud a prewritten summary and compare this with participants’ impressions.
• Q & A sessions. Informal question-and- answer sessions are most effective with small groups and for updating skills rather than teaching new skills. For example, some changes in departmental procedure might easily be handled by a short explanation by the supervisor, followed by a
  question-and-answer period and a discussion period. 
• Question cards. During the lecture, ask participants to write questions on the subject matter. Collect them and conduct a quiz/review session.
• Role-playing. By assuming roles and acting out situations that might occur in the workplace,
  employees learn how to handle various situations before they face them on the job. Role-playing
  is an excellent training technique for many interpersonal skills, such as customer service, interviewing, and supervising.
• Participant control. Create a subject menu of what will be covered. Ask participants to review it and pick items they want to know more about. Call on a participant to identify his or her choice. Cover that topic and move on to the next participant.
• Demonstrations. Demonstrate the steps being taught or the processes being adopted.
• Other activities.
  o Create a personal action plan.
  o Paraphrase important or complex points in the lecture.