Professional Business Writing

12-13 Jun, 2019, Vistana Kuala Lumpur

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Ms. K. Yasotha, a corporate trainer for various multinational organizations, has more than 15 years of experience in the training industry and has lectured with various leading institutes in Malaysia and Singapore. Her participants comprise officers, support staff, secretaries, executives and managers from numerous corporate sectors.

 

As the Customer Relations Manager for an international organization, Yasotha worked closely with all departments to ensure the highest quality of service to customers while maintaining professional business etiquette and customer service skills which she now imparts to her participants.

 

Having a personal mission to educate and empower individuals with the required knowledge in order to achieve personal and organizational excellence, she is an enthusiastic and dynamic trainer who achieves her mission through lively and challenging interactive sessions.

 

She specializes in business communication, personal development, leadership, customer service, motivation as well as writing skills and has conducted in-house training for Hyatt Regency, Western Digital, Puteri Nursing College, EON Bhd, Sony Video, ACCA, Mayban Assurance, Johor-Tenggara Oil-Palm Estates, Guthrie Oil Palm Estates, Yamaha Music Academy, AE Technology, Bank Pertanian, KLMF, SP Setia Berhad, BDO Binder, GEP Associates, Great Eastern, MCIS, Bax Global, Zaid Ibrahim & Co., Measat Broadcast Network Systems, Kobe Precision Technology, Malaysian National Reinsurance Bhd, BASF Petronas Chemicals, Penang Port Authority, Multimedia University, Soritsu Sdn Bhd, Mattel Sdn Bhd and Telekom Research & Development. Yasotha holds a Masters in Corporate Communication, a B.A. Honours from Universiti Sains Malaysia and is a certified trainer in TESL.

Venue Details

Vistana Kuala Lumpur
9 Jalan Lumut, Off Jalan Ipoh, 50400 Kuala Lumpur - 50400
Phone : (603) 4042 8000

Click For Hotel Location

Contact us

Juliany,
03 2283 6109
juliany@ipa.com.my

Phoebe,
03 2283 6100
phoebe@ipa.com.my 

FOR CUSTOMISED IN-HOUSE TRAINING
Jane,
03 2283 6101
Jane@ipa.com.my

ADDRESS 
A-28-5, 28th Floor, Menara UOA Bangsar, 
No.5, Jalan Bangsar Utama 1, 
59000 Kuala Lumpur
www.ipa.com.my

COURSE HIGHLIGHTS

  • Essential Grammar in Business Writing

  • Writing Correct Sentences

  • Techniques for Effective Writing

  • Writing Effective E-Mail

  • Effective Customer Correspondence

  • Making Your Writing Look Professional

METHODOLOGY

  • Lectures

  • Case Studies

  • Group discussions

  • Role-plays

WHO SHOULD ATTEND?

  • Secretaries

  • Executives

  • Managers

  • Personnel who is in-charge of report writing or minutes writing

AFTER ATTENDING THIS COURSE,
YOU WILL RETURN TO YOUR JOB...

  1. Understanding grammar in writing.

  2. Measuring clarity of sentences.

  3. Recognizing errors and correcting them.

  4. Using appropriate tone for a positive response.

  5. Knowing the techniques for effective writing.

  6. Writing effective e-mail and business correspondence.

 
DAY ONE
9:00 ESSENTIAL GRAMMAR IN BUSINESS WRITING

  • Eliminating subject-verb agreement errors in sentences

  • Using appropriate tenses for message accuracy

  • Applying active and passive voice in writing

  • Using parallel structure to enhance flow and relationship of ideas

  • Analyzing common grammatical errors in business writing

1:00 Lunch

2:00 WRITING CORRECT SENTENCES

  • Recognizing incomplete and run-togeteher sentences

  • Using transitional words to connect idea and improve flow

  • Avoiding repetition and redundancy in writing

  • Applying the Gunning Fog Index to measure clarity of sentences

3:45 TECHNIQUES FOR EFFECTIVE WRITING

  • Using accuracy, brevity and clarity in writing

  • Applying the positive tone for positive impact

  • Eliminating negative or blunt language

  • Replacing old-fashioned style with the modern style in writing

5:00 End of Day One

DAY TWO
9:00 WRITING EFFECTIVE E-MAIL

  • Awareness of e-mail etiquette

  • Common mistakes when writing e-mail

  • Beginning and ending an e-mail appropriately

  • Using the SMART subject line

  • Writing to the point - conveying the intended message

1:00 Lunch

2:00 EFFECTIVE CUSTOMER CORRESPONDENCE

  • Basic principles of customer correspondence

  • Common phrases to start and end letters

  • Using customer-centred wording for enhanced effectiveness

  • Classification of letters - enquiry and complaint

3:45 MAKING YOUR WRITING LOOK PROFESSIONAL

  • Homonyms that confuse the reader

  • Using paragraphs and sub-headings effectively

  • Proof-reading for commonly overlooked errors

  • Effective usage of punctuation

5:00 End of course