Renaissance Kuala Lumpur Hotel
Corner of Jalan Sultan Ismail and Jalan Ampang,
50450 Kuala Lumpur,
- 50450
FOR COURSE DETAILS
FOR CUSTOMISED IN-HOUSE TRAINING
ADDRESS
A-28-5, 28th Floor, Menara UOA Bangsar,
No.5, Jalan Bangsar Utama 1,
59000 Kuala Lumpur
FOCUSING ON |
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INTRODUCTION |
| Every good marketer knows that it costs 5 to 10 times more to acquire a new customer than it does to keep a current customer. As a result, all companies need to learn how to apply a Zero Attrition Strategy as the foundation for customer-focused marketing programs. Keeping customers loyal to your product, your service and your organization will be critical to your future marketing success, as having a loyal customer base can be one of your most competitive advantages. You need to understand why customers leave and how you can take steps to improve your customer retention ratio through more effective management and handling of customer complaints. This two-day course will cover a wide range of interlinked points on how to develop a customer complaint resolution strategy. Each participant will develop a customer retention strategy for one of his or her own key customers or clients as part of the course work. The retention strategy plan will include specific action steps they can implement to help ensure that lessons learned are immediately actioned and practiced upon completion of the course. |
AFTER ATTENDING THIS COURSE YOU WILL RETURN TO YOUR JOB… |
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WHO SHOULD ATTEND |
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METHODOLOGY |
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