Professional Business Writing

20-21 Jul, 2020, AC Hotel Kuala Lumpur Titiwangsa (Formerly known as Vistana Kuala Lumpur)

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Learn from the Best

Venue Details

AC Hotel Kuala Lumpur Titiwangsa (Formerly known as Vistana Kuala Lumpur)

Contact us

Juliany,
03 2283 6109
juliany@ipa.com.my

Phoebe,
03 2283 6100
phoebe@ipa.com.my 

FOR CUSTOMISED IN-HOUSE TRAINING
Jane,
03 2283 6101
Jane@ipa.com.my

ADDRESS 
A-28-5, 28th Floor, Menara UOA Bangsar, 
No.5, Jalan Bangsar Utama 1, 
59000 Kuala Lumpur
www.ipa.com.my

COURSE HIGHLIGHTS
  • Essential Grammar in Business Writing

  • Writing Correct Sentences

  • Techniques for Effective Writing

  • Writing Effective E-Mail

  • Effective Customer Correspondence

  • Making Your Writing Look Professional

METHODOLOGY
  • Lectures

  • Case Studies

  • Group discussions

  • Role-plays

WHO SHOULD ATTEND?
  • Secretaries

  • Executives

  • Managers

  • Personnel who is in-charge of report writing or minutes writing

AFTER ATTENDING THIS COURSE,
YOU WILL RETURN TO YOUR JOB...
  1. Understanding grammar in writing.

  2. Measuring clarity of sentences.

  3. Recognizing errors and correcting them.

  4. Using appropriate tone for a positive response.

  5. Knowing the techniques for effective writing.

  6. Writing effective e-mail and business correspondence.

 
DAY ONE
9:00 ESSENTIAL GRAMMAR IN BUSINESS WRITING
  • Eliminating subject-verb agreement errors in sentences

  • Using appropriate tenses for message accuracy

  • Applying active and passive voice in writing

  • Using parallel structure to enhance flow and relationship of ideas

  • Analyzing common grammatical errors in business writing

1:00 Lunch

2:00 WRITING CORRECT SENTENCES
  • Recognizing incomplete and run-togeteher sentences

  • Using transitional words to connect idea and improve flow

  • Avoiding repetition and redundancy in writing

  • Applying the Gunning Fog Index to measure clarity of sentences

3:45 TECHNIQUES FOR EFFECTIVE WRITING
  • Using accuracy, brevity and clarity in writing

  • Applying the positive tone for positive impact

  • Eliminating negative or blunt language

  • Replacing old-fashioned style with the modern style in writing

5:00 End of Day One

DAY TWO
9:00 WRITING EFFECTIVE E-MAIL
  • Awareness of e-mail etiquette

  • Common mistakes when writing e-mail

  • Beginning and ending an e-mail appropriately

  • Using the SMART subject line

  • Writing to the point - conveying the intended message

1:00 Lunch

2:00 EFFECTIVE CUSTOMER CORRESPONDENCE
  • Basic principles of customer correspondence

  • Common phrases to start and end letters

  • Using customer-centred wording for enhanced effectiveness

  • Classification of letters - enquiry and complaint

3:45 MAKING YOUR WRITING LOOK PROFESSIONAL
  • Homonyms that confuse the reader

  • Using paragraphs and sub-headings effectively

  • Proof-reading for commonly overlooked errors

  • Effective usage of punctuation

5:00 End of course